In days gone by booking a holiday or short break involved a trip to the travel agents and leafing through glossy brochures.
Nowadays, armed with just a mobile phone or tablet, tourists can research top destinations, read online reviews and work out a plan of action. Pre-booking travel, venue and event tickets and discovering the best deals via websites such as lastminute.com can save both time and money, enabling visitors to cram as many experiences into their trip as possible.
If digital technology offers travellers the opportunity to board a flight by simply scanning a code on a mobile phone why are so many tourism operators limiting their profits and growth potential by using ticketing systems as pre-historic as the bricks holding up the castle walls? Surely queuing in the rain to buy tickets is a thing of the past when tourists can purchase online in just a few simple clicks?
Digital technology can increase sales and provide a positive, streamlined experience for customers. John Campbell, MD of Spider Online has valuable insight and knowledge in the field of m-ticketing and digital apps and will be presenting on Friday the 20th of March at the Technology Solutions for Tourism Conference 2015 in Edinburgh. John will be talking about mobile ticketing (m-tickets) and demonstrating how mobile technology can be utilised to benefit the user experience of both the tourist and the tourism industry.
Visit the Spider Online stand in the main hall or if you can’t attend the event but would like to find out more please give us a call or pop in for a coffee.
Spider Online have vast experience of mobile apps through their award winning development, design and implementation work as a key supplier to FirstGroup and UK Bus. The app was nominated for three prestigious MOMA awards and won in the category for ‘Best Use of Location Based Services’.
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